Wednesday 1 September 2010

Mad Men Exhibit F – Waldorf Stories

Scene of crime: AMC (US)

Defendant: Writers Brett Johnson and Matthew Weiner

Case for the defence:

It's awards time and SCDP is up for the advertising industry's Clio – and Peggy claims it's for her idea yet Don gets the credit. Instead of thanking her – and gratitude is something Don's bad at as we later see - he scolds her and makes her work the weekend with a 'lazy and ideas free' sexist art director who waxes lyrical about the joys of nudism.

Some old faces appear at the Clios – self-styled rival Tom, Duck Philips, sailing on neat gin with an embarrassing drunken interruption to the ceremony, and Ken Cosgrove whose client suggests will be working with SCDP very soon. This sets Pete on edge, petulantly asking Lane if a merger was ahead – there isn't, but worse for Pete, Ken may be joining. Pete never liked Ken and his 'easy success', so there's no way Pete wants him there. However, just because he doesn't want it doesn't mean it may not be best for SCDP.

Recruitment and getting into ad land runs through this episode. Getting that break– we see a flashback to how Roger gave Don a job (or did he? Drink was involved) while in the present one of Roger's wife's cousins is trying to land a job. All he has are hack lines and a tenuous connection to Roger.

The other major theme in this episode is that of drink, and saving face the morning (or two mornings) after. Don stole the cousin's pitch, Roger gave Don a job when told that he had said so while drunk.

It's an office-life focused episode, and all the stronger because of it.



Witness statements:

"This week’s episode of Mad Men gives the idiom an origin story while providing illustrations of how careers get made as much through hard work and persistence as raw talent. And how people who don’t remember that could lose what they’ve got. Aspiration may not be as good as perspiration, but either one beats coasting." - Keith Phipps, The AV Club

"I don’t know what to do with the information that Roger hired Don to come work at Sterling Cooper because he was drunk at lunch one day and Don was being a pest. What did this shed light on? Roger’s lucky that Don turned out to be a spectacular creative genius? Both of the men have drinking problems? Don didn’t really work his way into anything, he just knows how to work a drunk man? His line about wanting to become a big manly man working in a manly man’s office was adorable, though. Hamm laid on the good-boy charm thick, and that part I enjoyed. Mad Men: Flashbacks are not for you." - Michelle Stark, The Daily Loaf

"Lane, Peggy and Pete - and soon Ken - represent the new order, and they'd be very at home in 2010. They're (mostly) moralistic and bottom-line-oriented, unattractive qualities in anyone. Peggy, exiled to develop a Vick's campaign with sexist-cliche-spouting art director Stan Rizzo, calls his sexist bluff by daring him to strip as she does. It's kind of a stupid scene, actually, and we won't dwell on it." – Kyrie, The Houston Chronicle

Findings:

Drink does strange things and that's why we banned it in Mega City. Mad Men reminds us all why – Don used it to weasel the job that launched his career and it's to blame for him hiring a man he clearly doesn't want. It's also the reason he lets down his kids for the first time, and for making a fool of himself with Dr Faye. Washed up Duck Philips is a warning of where he could end up and some good foreshadowing of mixing drink with work. It also made me realise that for all the drinking done on Mad Men, we rarely see the consequences, other than with Freddy Rumsen. Other than a long stretch in the isolation cubes of course.

The acting rated highly on my Acting Detector – Don played three versions of himself, as literally wide-eyed (a little too wide-eyed if you ask me) 50s go-getter, stern creative director, and drunk. We saw Joan in love with Roger and as an old friend. Peggy got naked, but as a Judge I'm not surprised but what citizens get up to. It's Pete who I have under surveillance as it is hard to tell how he'll react and that makes him dangerous. If he was under my jurisdiction I would have hauled him in for analysis and perhaps a protective lobotomy to keep him on track.

Don Draper also needs some protection for his own good, a spell in the isolation cubes would do him a service. I don't approve of a man who livers on a false identity as it's a crime, but he has at least been consistent so far. That he told a waitress – and not up to his usual standard going by Hot-or-Not gauge – his name's Dick is major flaw. If he was a Wally Squad member (*Tharg note – undercover Judge) he would have been dead long ago.

Drink lets people get you over a barrel – Don had Roger, cousin Danny had Don. Peggy got the art director over a barrel by calling his bluff but at least no drink was involved there. And Peggy was the only one without regrets because of this.

Don kissed Joan and I hope this doesn't lead to a new affair and more regrets. My instinct is nothing will come in Don's current shape, as a washed up exec at his nadir, but he's not at Duck Phillip levels just yet. There is still more evidence to consider.

Verdict & sentence:

Performances varied in portrayal but not in the acting and despite what Witness Kyrie claims, flashbacks do work well in Mad Men, and work better on this programme than on any other.

Dr Faye and Joan to remain observation, Pete to be brought in for interrogation.

Brett Johnson and Matthew Weiner, you are acquitted.

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